InYourArea: how Reach’s local news aggregator is proving its worth during the pandemic- Tempemail – Blog – 10 minute

InYourArea, Reach’s online hyperlocal news aggregator, is out to prove its utility to the UK audiences during the Covid-19 pandemic.
The platform, founded in 2017, is collating trusted news sources (mostly Reach’s) and building useful data widgets. Its mission is to inform local communities, almost contrastingly, at scale. InYourArea editor-in-chief Ed Walker believes that it does this better than other news providers or social networks.
He describes the platform as something between a local Facebook group, a Next-Door community and a personalised news hub. In exchange for a postcode, it feeds users the latest news, traffic and travel updates, homes for sale, nearby restaurants, events, and the weather. But it is no longer business as usual.
Off the back of editorial insights, a product team of around 23 is creating widgets and products to better inform readers during the pandemic. These can be hosted on Reach titles or on its own platforms.
The products include a coronavirus tracker that outlines national and local cases, a node directing users to donate to their local foodbanks, and a reminder that they can get Reach newspapers delivered to their homes in lieu of newsstands. These prompts are all targeted based on that postcode input.
How it works
Once the reader’s location is discerned, they then subscribe to local areas they are interested in around their home and workplace. After this 30-second process, audiences gain access to a newsfeed populated with Reach’s regional and local titles as well as its rivals where appropriate.
Further down the funnel, users can sign up to an email for regular updates or download the app which has joined the top five UK news apps on iOS and Android respectively. Emails and mobile data generate richer insights about the UK’s news reading audience.
The product’s been building up slowly since its launch in 2017 and has now breached three million users across all platforms. During the pandemic, its tools are really taking off.
Walker explained how ‘curation’ works at InYourArea; aping what a local paper once did for a community but in the digital space.
Where rival curators and social networks have come under fire for censorship, a lack of moderation or skewed editorial leanings, InYourArea is hoping to offer a credible alternative.
Using data
For now, human editors are charged with creating content focuses, but there’s a goal to automate as much data entry as possible.
“We get data from a range of different sources, news from our and others’ publications, council websites, the Food Standard agency hygiene ratings, government sites.”
Right now a lot of these data sets are taking on a new lease of life. A partnership with The List in Glasgow and Edinburgh is telling readers “what events are on – or more accurately off.” There are also regular updates on local businesses, offers, deals, who is open and closed and who is delivering at home.
Meanwhile, a collaboration with charity Give Food is directing foodbank donations at a time when there’s a supply shortage – the widget’s been seen more than three-quarters of a million times. Glasgow Live, for example, would host the Glasgow widget on relevant stories and drive traffic and awareness of the curation tool. That site in turn will also be populating the app for Glasgow users.

Another widget is the coronavirus plugin that outlines how many confirmed cases are in each region and nationally.

This was seen 16.3m times in the nine days leading up to Thursday 26 March and all-in, more than 2.25 million people have put that postcode in.
“That’s brought in a lot of people who’ve never used it before,” Walker admitted.
On where it sits in the reach family, Walker sees it as “becoming a really solid foundation underneath Reach’s regional titles”.
He added: “We operate two different publishing models. Reach has grown a digital audience of scale very rapidly across the regional and Live sites. We’re operate opposite to that. We’re not focused on how well each individual piece of content does. It’s more about building a diversity across lots of geographic areas. A school fete in a corner of Glasgow is as important as a two and a half thousand-word investigative journalism piece in Manchester.”
For the challenges that the pandemic offers, storms Dennis and Ellen proved a good taster of developing editorial and the digital infrastructure for it, with agility. Flights and flights and travel were disrupted. Floods were common across the country. Outdoor events were rained off. The weather widgets were altered accordingly to provide more information, these updates resulted in large traffic spikes too.
But readers can also be polled, across the nation 13,000 had their say on whether the government should shut workplaces and schools. This offered a solid sample at a time when the government was still backpedaling its initial strategy.
On the point of this whole exercise, building a service that extols the best parts of Facebook, but with tried and trusted data, is about taking its local coverage deeper and making it more useful. In many respect. “It allows us to deepen the relationship with readers in exchange for a postcode.”
Reach’s director of group insight has been study what makes a community on social media with an eye to rebuilding in a news environment post-comment boards. To him, the mix and muddle of people and content on social media results in a “context collapse” – an opportunity that products like InYourArea is looking to malady.
Future growth
Beyond its utility to readers, the product has a benefit for Reach. It is helping the group better understand where its audiences are – in a way newspapers used to when they were a primary means of news consumption. With the closure of newsstands across the country, the service is also pushing for readers to embrace home deliveries of titles like The Daily Mirror – an additional benefit from the service.
Walker said: “We send our audience a rapidly growing audience back to our regional titles. The more people using in your area will see more people coming to our titles. It’s allowing people to discover stories near them. Even a visitor to the homepage of the Manchester Evening News might miss a local story because it is buried. We’re a new way to discover these stories.”
And finally, the site is offering advertising discounts to small businesses that have had to alter their tactics due to the virus. The ad product is tailored for the types of companies that once dominated the classifieds of print titles. Plumbers looking for a tight catchment area, retailers with only a certain amount of pull.
With a newly-trained telesales team waiting for deployment post-pandemic, the group looks to ramp up commercial income from SMEs. Income will likely take a hit in the short term, meanwhile, Walker’s team will be as focused on building loyalty with an audience needing steered through this crisis. It’s a time of trust-building for newsmedia. Editor’s like Walker will be hoping these newly-formed relationships last.
After years of publishers complaining about the lack of income they take from the social media giants, many in the industry will be watching to see whether there are any legs in building a Facebook competitor.

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Industrial Pump Market Size Worth $99.3 Billion by 2027- Tempemail – Blog – 10 minute

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The global industrial pump market size is expected to reach USD 99.3 billion by 2027, expanding at a CAGR of 5.9% over the forecast period, according to a new report by Grand View Research, Inc. Technological advancements have resulted in increased efficiency, which is likely to propel the adoption of industrial pumps over the forecast period.
Advancement in technology is expected to improve basic process tasks, provide a long-term reduction in everyday operating processes, and increase the reliability of the industrial pumps. Furthermore, it is likely to enhance the product performance and reduce energy consumption, thereby augmenting the product demand in end-use industries, such as water and wastewater, oil and gas, and construction. Increased productivity offered is expected to bolster the product demand over the forecast period.
Key suggestions from the report:

Based on product, centrifugal industrial pumps accounted for 62.1% share of the global revenue in 2019 owing to their predominant usage in utilities and shop floors of production units in a wide array of industries
On the basis of application, the water and wastewater application segment accounted for the largest share of 24.5% on account of stringent energy efficiency regulations
Europe is estimated to register a CAGR of 5.6% from 2020 to 2027 on account of amplified usage of high-pressure industrial pumps in economies such as Germany and U.K. for controlling water flow rates
In Asia Pacific, China accounted for over 50.0% market share in terms of revenue in 2019 on account of rising foreign investments, coupled with government subsidies to promote the usage of energy-efficient products
Major industrial pump market players are adopting strategies such as new product development and acquisition of small & medium scale enterprises to improve market penetration and gain an edge over their competitors.

Read 152 page research report with ToC on “Industrial Pump Market Size, Share & Trends Analysis Report By Product (Centrifugal, Positive Displacement), By Application (Oil & Gas, Water & Wastewater, Power), And Segment Forecasts, 2020 – 2027” at: https://www.grandviewresearch.com/industry-analysis/industrial-pumps-market
Rapid urbanization, infrastructure development, and increasing industrialization are the some of the key factors driving the demand for energy fuels, which, in turn, has led to the growth of the power and oil & gas industries. Increasing penetration of centrifugal and positive displacement industrial pumps in the oil & gas industry is expected to boost the industrial pump market growth over the projected period.
Growing expectations of customers are compelling the end-use industries to increase their spending on high quality industrial pumps installed with advanced process control, which, in turn, is likely to increase the focus of the manufacturers on improved energy efficiency.
Augmented usage of these products can be attributed to rising demand for petrochemicals in several economies of Asia Pacific such as India, Indonesia, Thailand, and Vietnam. Furthermore, growing industrial sector, coupled with rapid population expansion in these economies, is anticipated to bolster the market growth over the forecast period.
Moreover, demand for industrial pumps is expected to increase in countries like India and China on account of growing need for reusable water. Surge in the investments in China in the construction of indirect and direct liquefaction plants is also expected to drive the demand for the product.
Grand View Research has segmented the global industrial pump market on the basis of product, application, and region:

Industrial Pumps Product Outlook (Revenue, USD Million, 2016 – 2027)

Centrifugal Pumps

Axial Flow
Radial Flow
Mixed Flow

Positive Displacement Pumps

Reciprocating
Rotary
Others

Others

Industrial Pumps Application Outlook (Revenue, USD Million, 2016 – 2027)

Oil & Gas
Chemicals
Construction
Power
Water & Wastewater
Others

Industrial Pumps Regional Outlook (Revenue, USD Million, 2016 – 2027)

North America
Europe
Asia Pacific
Central & South America
Middle East & Africa

South Africa
United Arab Emirates

Find more research reports on Drilling & Extraction Equipment Industry, by Grand View Research:

Mining Equipment Market – Growing drilling and exploration activities across the globe are projected to drive the mining equipment market over the coming years.
Coiled Tubing Market – Rising oil and gas production around the globe coupled with increasing penetration of Coiled Tubing (CT) in well intervention services is the key factor driving the coiled tubing market growth.
Explosives Market – The explosives industry is expected to grow significantly over the forecast period on account of increasing use of the product in construction and mining activities.

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ATO issues false, years-old tax debts worth thousands of dollars due to IT error | Australia news – Blog – 10 minute

Taxpayers are being asked to pay false, years-old debts worth thousands of dollars due to system problems at the Australian Taxation Office.
Guardian Australia received reports this week that taxpayers had received erroneous debt letters headed “You have an overdue tax debt”, warning they owed unpaid general interest charges.
The letters asked Australians to pay hefty debts within two weeks. In some cases, the debts dated back five years.
When taxpayers called to query the debt, ATO staff told them not to pay it and to ignore future automated letters and calls asking for repayments.

The ATO told the Guardian the debts were being issued due to a problem with a new system it uses to process activity statements. The problem emerged in January, a spokeswoman said, and caused general interest charges to be incorrectly applied to the accounts of taxpayers.
“We are resolving this as a priority and are in the process of remediating the affected clients’ accounts,” the spokeswoman said. “The ATO will work with affected clients as appropriate and will ensure that no collection action will be taken on these accounts.”
The ATO apologised for the inconvenience or concern, but said that no action was required from taxpayers or their representatives. The remediation would ensure taxpayers were not asked to pay erroneous debts.
It is currently unclear how many people the problem is affecting, or the total amount wrongly raised in debts.
In one case, the Guardian understands a taxpayer was asked to pay more than $1,000.
The ATO has struggled with technical problems in recent years. In 2016, a technical glitch put large amounts of data at risk and caused critical services to go offline at a crucial time in the financial year.
The problem was caused by the ATO’s 12-month old Hewlett Packard Enterprise hardware storage system and its primary backup, which are believed to have failed.

ato.gov.au (@ato_gov_au)
Some of our services (incl. the portals & our online services via myGov) are currently unavailable or experiencing slowness. We’re working on the issue & apologise for the inconvenience. Stay tuned for updates. pic.twitter.com/oTQNDfC6WP
July 12, 2019

The agency’s website went down and the various online services, including the agent portal, were inaccessible.
Last year, the ATO experienced problems with its portals and online services through the MyGov website, which took them down at a critical period in July.

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Muthoot Group receives interest payments worth crores through the mobile and web channel: KNC Nair, Group CIO, Muthoot Group- Tempemail – 10 minute

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The interest payouts done through the web channel is a whooping 100 crores

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What is Marketing Automation? | Trends Worth Acting on in 2020- Tempemail – Blog – 10 minute

If you’re alive and breathing in 2020, there’s a 99.99% chance you’ve received some sort of communication that was automated.
Get a confirmation email after your Amazon haul?  Or a reminder about the achingly expensive Le Creuset pot seated atop the virtual wish list you “accidentally” sent your mom? Those messages were more than likely set up by a marketer.
So, what’s this voodoo magic letting them send thousands of messages at the click of a button?
It’s called Marketing Automation and it’s becoming the bread & butter of successful marketers today.

The goal of marketing automation? To deliver the right message, at the right time, to the right person through the right channel.

So, what is Marketing Automation?
It’s defined as the software and technology that enables businesses to set up strategic communications across multiple channels as a means to generate leads, increase sales, and drive growth.

In a nut shell, it’s a tech-savvy way to optimize your campaigns and achieve marketing goals.

Tracking Metrics is an invaluable part of marketing automation; marketing teams now have unforeseen visibility into their campaigns. With this technology, marketers can track analytics for email, social media posts, landing pages, and other assets. Afterwards, all this data gets stored in a database for customer relationship management (CRM). 
Why should I use Marketing Automation?
Unlike some time ago, when businesses considered Marketing Automation as a “nice-to-have”,  it’s  gained recent steam as a necessary tool that over half of all businesses today leverage for growth.
It allows marketers to use analytics along with CRM data to improve their campaigns. Wouldn’t it be great to see what needs fine-tuning in your marketing efforts? You can create audience segments, personalize content, and update your strategy – but, how do you know if it’s all working? Marketing automation also lets you perform A/B tests. The more you test, the more feedback you’ll receive. The more feedback you receive, the more you can tweak your marketing campaigns to yield the results you want.
The benefits of marketing automation have been catching the attention of CMO’s and CEO’s for some years now – and are applicable to companies of all sizes. Here’s how:

Automating your marketing communications lets you skip out on tedious, repetitive tasks.

Creating content based on A/B tests gives you insight to improve what you send out to your audiences.

Defining audience segments provides an opportunity to market relevant content to specific groups of leads or customers.

Tracking all your marketing communications gives you real-time visibility into campaign performance to speed up the decision-making process.

Personalizing content using CRM data gives your leads or customers a specialized user experience that keeps them engaged.

Targeting specific leads with specific messages will ease them down the sales funnel and ultimately help them convert into customers.

 
Marketing Automation Trends to Drive Real Growth
The industry of Marketing Automation has seen substantial growth within just a few short years – and is still evolving.
Since its birth, Marketing Automation has shifted from an assisted user journey tool to encompassing the entire customer experience – from beginning to end and even after that.  As the number of companies offering these services multiplies and the cost of using them becomes more affordable than ever, companies should pay attention to developments in the Marketing Automation field to make sure they’re really capitalizing on all the benefits it can bring. 
Here are a few trends worth acting on in 2020.
#1 Hyper-Personalization – When brands are frustrated that users don’t seem to be responding to their messages, it could be because they’re too vague, sent at the wrong time or that the content is completely off the mark. Today companies are moving far beyond just using a first name in an email. Customers are demanding that the brands they interact with know what they do and don’t like –  to when they prefer to receive (and not receive) messages.

In exchange for more relevant content, users will reward you with more meaningful engagement.

In the digital space, you’re privy to so much more data than you know – use it wisely! #2 More Mobile – For the first time ever, mobile ad spending has surpassed desktop – and will continue to dominate as the new primary device for consumer decision-making. More brands are looking to target a growing younger demographic that spends over 5 hours day consuming mobile content.
With so much information available at our fingertips and users who are “spoiled for choice”, businesses should work to integrate more mobile-exclusive content into their Marketing Automation to help with lead nurturing, conversion and retention – in a space where it matters to them most. #3 The Rise of A.I  –  While it can feel rewarding to receive myriad data from your users, how it’s interpreted and ultimately used is what separates marketing automation from great marketing automation.  The year 2020 will see a sharp uptake in the number of companies using artificial intelligence and machine learning to better reach potential and current customers. By programming machines to work smarter, more marketers are gathering and using data to better anticipate, act on, and correct any problems their audience might face – giving them a jump on their competition. #4 Chat & Voicebots – While a catchy CTA might be enough to hook a digital visitor into visiting your platform, they’ll likely feel bamboozled if it leads to a confusing or lackluster landing page. Instead of trying to extract a lead’s contact details like an amateur dentist pulling teeth, or overwhelming them with paragraphs of technical information – try adding an interactive tool like a chat or voice bot. This one-on-one, human-like interaction can encourage users to engage with your brand more meaningfully, help convert leads and increase customer satisfaction.
As you see, the list of why marketing automation is great continues to grow.
You can download my Free ebook on everything you need to know about Marketing Automation.
 
Note: This article was originally published in April 2018, but was revised due to new information on the subject.
Read more about Marketing Automation:
Why choose Marketo… The Second Time Around

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Is It Worth Buying Extended Warranties for Tech? – Blog – 10 minute

You know the question: “Would you like to invest in the extended warranty for this product?” Sales people push extended warranty on consumers, and it might sound like a great idea. After all, if you’re spending over $1,000 on a new laptop, you’ll want some kind of protection in case it breaks. There is an almost universal pause after the question is asked before the consumer answers with a half-smile, “No thanks. I don’t need that.” 
That pause is when the customer debates; are extended warranties worth it? This holds especially true for parents buying tech for younger children that might break the devices, accidentally or not. 

Are Extended Warranties Worth It For Tech?
The short answer is no, an extended warranty is not worth it. The vast majority of extended warranties go unused and serve to generate revenue for the retailer. Under the vast majority of circumstances, products do not break on their own. If you do happen to break a laptop or a tablet, the cost of repair out of pocket is often less than what you would pay for the extended warranty. 
Let’s put it another way. There is a newsletter called Warranty Week dedicated to the warranty industry. According to a newsletter sent out in September of 2017, warranties are a $23 billion industry. Do people have that many accidents in the span of the first few years of their product’s life? Not likely. 
You are better off saying no to an extended warranty and instead placing that money into a savings account that can be used in the event of an emergency. The only time an extended warranty is worth considering is if you are in a situation where you know the device has a high risk of damage, such as a laptop or tablet for fieldwork where heat, condensation, and other risk factors are outside the norm.
However, make sure your warranty covers the types of damage a work-focused machine might encounter. If your extended warranty doesn’t offer protection for the type of damage your machine might see, skip it and invest in a sturdy case.

Are Other Types Of Warranties Worth It?
While an extended warranty might not be worth your money, there are other types of protections that absolutely are. Your mobile carrier’s protections, for instance. According to a study from SquareTrade, roughly 5,761 smartphone screens break every hour in America. As a country, we are not gentle with our mobile devices. Of course, the study also revealed that the majority of these breaks come from a widespread case of butterfingers—74% of breaks are the result of dropping a device.
Although many people are content to use a phone with a cracked screen as long as the damage isn’t too great, there’s no reason to. Almost every provider and carrier provides a protection plan that allows you to replace a cracked or broken screen for next to nothing. As the cost of screen replacements rise (the iPhone Xs Max averages around $330 to repair), carrier protections are a solid investment. 
Why phones but not laptops? Due to the nature of phones, they are at far greater risk of damage due to the frequency of use. People text on the go, pulling out their phones to check or reply to a message without looking at the path in front of them. When is the last time you actively used a laptop while walking around? 
There is a caveat to this, however. Before you agree to smartphone insurance, take a close look at the terms and conditions. If you’re spending $10 per month on the insurance and still have an out of pocket deductible of upwards of $100 or more, it’s not worth it. If you needed to replace a screen, you could do so with a replacement ordered from Alibaba and a few hours with YouTube.

Are Extended Warranties Worth It For Other Products?
Extended warranties are offered for nearly anything you purchase. If you’re investing in a smart appliance, skip the warranty. The built-in manufacturers warranty will cover any defects in the product that might result in a return. No extended warranty is needed. 
You will likely be offered an extended warranty when purchasing video games. GameStop in particular is notorious for this—$3.99 or so for a year of protection. Companies constantly offer protection plans for game consoles, too. They’re unnecessary. Any manufacturer-born problem will be repaired for little to no cost as game companies try to stay in the gamers’ good graces.
Finally, you do not need an extended warranty for your television. Because TVs are often the centerpoint of a home, companies convince buyers to ensure it is protected all costs. Think, when was the last time a television broke in a way that an extended warranty would cover it? Getting too into a VR game and smashing the screen most likely falls outside the protection of extended warranties. 
Other Factors To Consider

Extended warranties are rarely worth the money. There might be a few specific instances where they are worthwhile, but those are few and far between. On the other hand, you might already have an extended warranty and not even realize it. How? Two words – credit cards.
Many credit card companies provide automatic extended warranties on purchases as a perk to their customers. American Express tends to offer the most thorough coverage, with MasterCard and Visa following behind. Your manufacturer’s warranty can sometimes be extended, too. Check the fine print. In many cases, you can register with the manufacturer and increase the length of coverage at no extra cost.
Do yourself a favor. Skip the extended warranty and invest those funds into a savings account or a reliable protective cover.
Have you purchased an extended warranty in the past? Did you find the extended warranty was it? Let us know in the comments below.

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How Does It Work and Is It Worth Trying? – Blog – 10 minute

With game streaming services like Microsoft xCloud and Google Stadia causing all sorts of buzz, it makes perfect sense for graphics giant Nvidia to put their own stupendous hardware to use as a shared gaming resource. 
If you’ve been hearing about GeForce Now, that’s because the service is finally out of the beta phase and offers quite a few neat features you won’t find with the competition. So, what is GeForce Now and how does it work? You’ll know exactly what’s up by the end of this article!

What is Game Streaming?
The simplest way to understand game streaming is to compare it to media streaming, such as YouTube, Netflix and Amazon Prime Video. The movies don’t reside on optical or magnetic storage. Instead, when you hit that play button, a server somewhere in the world starts sending your device video data, which is then displayed to you as it arrives.
Game streaming works in a similar way, but has many special challenges to overcome. The video game runs on a computer somewhere in the world, which then sends you sound and images, while receiving input from your game controller, mouse and keyboard. 
While video streaming can ensure smooth playback on any internet connection by using a “buffer” which stores up a few seconds or minutes of footage locally in case your connection fluctuates, video games are a real-time application where any sort of latency will make the experience unbearable. 
So the game servers and internet connections have to be pretty high end to make it all viable. With broadband fiber internet becoming widespread and affordable, video game streaming is set to become more practical.
You can also now stream games on your local network. For example, here we’re streaming gameplay from a Playstation 4 to an iPad.

The concept is exactly the same for commercial streaming, it’s just that the source machine is nowhere near where you are.
What Makes GeForce Now So Special?
At first glance, there may not seem to be much difference between GeForce Now when compared to Google Stadia or Microsoft xCloud. Upon closer inspection, they couldn’t be any more different.
With Google Stadia, the product is pitched as a platform in its own right. Which means you buy games for Stadia, just as you would for PC or console. It’s also pitched as a very high-end 4K, 60 frames per second offering. 
Microsoft’s xCloud, on the other hand, offers a cloud-based Xbox One S experience. Which is great because it gives you access to the existing Xbox One library. At the time of writing, xCloud is still a beta product with a limited set of games, but eventually it’s going to essentially offer what amounts to Xbox gameplay wherever you are, on just about any device. Presumably, when xCloud exits beta, you’ll have access to your existing library. 

GeForce Now takes the idea of cloud-based PC gaming in a more literal way. You get access to a virtual PC of your own, where you can install games just as you would using a local PC. In other words, you’ll log into your GeForce Now account, install a client like Steam and install games to the system. 
This is amazing for a few reasons. First of all, it means that you don’t have to rebuy games you already own on supported platforms. You can play your own games, as long as they’re on the list of supported titles. The other reason this is awesome, is that these platforms support cloud-syncing. So, for example, you can play a game on your GeForce Now virtual PC and then keep playing on your local gaming PC seamlessly.
GeForce Now Internet Connection Requirements
Making a service like GeForce Now work properly doesn’t just require some amazing data center technology. Your own internet connection has to be up to the task. 

That means a connection of at least 15Mbps for 720/60fps performance and 25Mbps for 1080p/60fps performance. Total bandwidth isn’t all that matters either. Nvidia recommends that you use a fast router on the 5Ghz band, to reduce latency as much as possible. 
Alternatively, you’ll have to connect your device to the router using a wired Ethernet connection. Mobile connections might have too much latency, depending on your location. And if you have a data cap, a service like this can eat it all very quickly.
What Platforms Can I Play On?
Nvidia supports a wide array of devices. Windows and Mac computers are both supported as are Android devices. If you’re someone who owns an Nvidia Shield device, you can play as well. At some point in the future Chrome OS support is coming as well.

Android devices need at least Android 5.0, with 2GB of RAM. Windows machines need a 2Ghz dual-core CPU with 4GB of RAM and anything equal or better to an Intel HD Graphics 2000 GPU. You should check the official page to make sure that your Mac is a supported one.
What Does it Cost?
At the time of writing, Nvidia has not released final long-term pricing for its service, but at launch there are two tiers available. The Free tier, obviously, doesn’t cost anything. However it does have some serious limitations. The most pertinent is the one-hour session limit.
After playing for an hour, you’ll be kicked out of your game. You can log right back in again, but you may find yourself at the back of the queue, behind other free players and paying players who get priority.
In terms of game performance however, Nvidia promises the same 1080p resolution and 60  frames per second smoothness for both free and paying users.

Speaking of the paying tier of users, the plan works out to $4.99 a month for the “Founders” tier of GeForce Now. This is special introductory pricing and locks you in for 12 months of the service. That means you’re committed to paying $60 in total. 
Nvidia has softened the blow by also including a 3-month free trial of the paid service. So if it doesn’t work for you, there’s time to bail out. This means you get an effective 15 months of GeForce Now Founders for $60.
The paid tier comes with two major value propositions. The first is, as mentioned above, you get put ahead of free users in the queue. So while you may still have to wait to play, you won’t wait as long as they do. The second is the extension of session times up to six hours! The vast majority of players probably won’t log six hours of unbroken gameplay, so that seems more than reasonable.

The last notable perk for Founders users is the inclusion of RTX-enabled graphics hardware. This is Nvidia’s unique real-time “ray tracing” solution supported by a small number of PC games. These cards are quite expensive, so this offers an affordable way to experience what can be a very impressive rendering technique.
Before You Buy GeForce Now, Here are the Caveats
GeForce Now is an incredible offering and brings some properly new ideas to the cloud-based game streaming market. But before you get too excited, there are some things you should keep in mind.
First of all, using cloud-based resources like GeForce Now puts you in competition with other users who also want to play. Which means you’ll be put into a queue during peak times. Paying users get priority here as well, but even then they’re still competing with each other.

The most important other caveat comes from your specific internet connection. Even if your connection meets or exceeds the minimum requirements, things happen. If your connection fluctuates, or something happens to your service provider’s backbone, you can find yourself cut off from the GeForce Now service. At least owning your own local computer means that you always have exclusive access to it. 
Carefully think about how reliable your connection has been in the past before. Of course, since there is a free option to try the service, you can test it yourself!
GeForce Now Could Be The One
Under the assumption that the technology and promised performance works as advertised, GeForce Now represents the most appealing of all game streaming services we’ve yet seen. 
The ability to bring your existing game library to the service means instead of buying a new gaming PC, you can simply spend $5 a month plus your internet fees to experience the best of what PC gaming has to offer. 
If it should come to pass that GeForce Now works with game subscription services such as Xbox Game Pass for PC, it could very well be a gaming match made in heaven.

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Fog Computing Market Size Worth $934 Million by 2026: study- Tempemail – Blog – 10 minute

Fog computing market is anticipated to reach USD 934 million by 2026, according to Polaris Market Research. Fog computing helps in enhancing the efficiency as well as data computing competencies for cloud computing. The major use of fog computing is to enhance efficiency however, the use of fog computing can also be done for security and compliance reasons. Fog computing is used in several applications including, smart city, smart buildings, smart grid, vehicle networks and software- defined networks.
On the basis of components, the market is segmented into hardware and software. The software market is growing at a highest CAGR and has accounted for the largest share attributed to low cost, increasing functionality, as well as advancements in features & designs. Furthermore, the constantly decreasing costs of sensors, storage devices, and semiconductor devices is one of the factor which is fueling the market growth of hardware in fog computing. Another factor responsible for the market growth of fog computing is the developments in network technology resulting in reduction of OPEX across business organizations.
Currently, the market for fog computing is dominated by North America with countries including, US and Canada taking initiatives to promote the adoption of IoT in the region. Also, Europe is the second largest market after North America, which is also experiencing growth in the adopting of fog computing and IoT. However, APAC is expected to witness high growth during the forecast period attributed to the increasing awareness of fog computing in these regions.
Major companies profiled in the report include Cradlepoint, Inc., PrismTech, FogHorn Systems, Cisco Systems, Inc., Crosser Technologies, Nebbiolo Technologies, Microsoft Corporation, Intel Corporation, Fujitsu, Arm Holding Plc., and ADLINK Technology Inc.
Key Findings from the study suggest North America is expected to command the market over the forecast years. APAC is presumed to be the fastest growing market, with highest CAGRover the forecast period. The fog computing market is presumed to develop at a CAGR of over 62.6% from 2018 to 2026. The fog computing technology is used in applications such as building & automation, smart energy, transportation & logistics, smart manufacturing, connected health, and others. Among the application segment, smart manufacturing is expected to hold the largest share. This is due to the several number of sensors required for varied functions in manufacturing facilities, that generates enormous amount data. Fog computing helps manufacturing companies to reduce operating cost by making use of real-time data to take efficient decisions.

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Oh what a night! Twitter brings £1,000 worth of orders to empty bookshop | Books- Tempemail – Blog – 10 minute

An independent bookshop that failed to sell a single book on a rainy day this week has been inundated with customers after publishing pictures of its empty aisles on social media.
The Petersfield Bookshop in Hampshire sent a melancholy tweet revealing it had not welcomed one paying customer, probably for the first time in its 100-year history.
Within a few hours the fantasy and science fiction author Neil Gaiman retweeted the post to his millions of followers and, as if by magic, orders came flooding in from across the globe.
The unlikely turnaround began when the bookshop – which specialises in antiquarian publications, maps and secondhand books – experienced a particularly miserable Tuesday.
Robert Sansom, who has worked at the shop for 13 years, hammered out the gloomy tweet.

Petersfield Bookshop (@The_PBS)
…Tumbleweed…
Not a single book sold today…
£0.00…
We think think this maybe the first time ever…
We know its miserable out but if you’d like to help us out please find our Abebooks offering below, all at 25% off at the moment…. pic.twitter.com/Cn5uhYWw88
January 14, 2020

“Tumbleweed,” the tweet read. “Not a single book sold today … £0.00”. Sansom thought nothing of it but was amazed when £1,000 worth of orders came in overnight.
“It was really touching,” he said. “People have been so kind. This will really make a difference. There are slow days, but it was a really unusual day for us to have not sold any books – no one wanted to come out because of Storm Brendan.”
John Westwood, 56, whose family owns the store, said: “It blows me away. I don’t understand social media because I’m old-fashioned, but when Rob called me and told me the figures, I was gobsmacked.”
By Wednesday the original post had been retweeted more than 5,000 times and received more than 10,000 likes.
The shop put out a further, more cheerful tweet: “What a night! We have been completely overwhelmed in a good way. We have 1,100 new followers. We have loads of online book orders. We have over 300 messages, many asking after books. We will answer all as soon as we can, please bear with us. Thank you all so much!”

Petersfield Bookshop (@The_PBS)
What a night! We have been completely overwhelmed in a good way.
We have 1,100 new followers.
We have loads of online book orders.
We have over 300 messages, many asking after books. We will answer all as soon as we can, please bear with us
Thank you all so much!
January 15, 2020


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Xiaomi’s Mi Credit disbursed loans worth over Rs 125 crore in India- Tempemail – Blog – 10 minute

Chinese handset maker Xiaomi has announced that over Rs 125 crore worth loans were disbursed via its digital lending solution Mi Credit in India till December 2019. Initially launched in May 2018 and then relaunched on December 3 last year, Mi Credit is an online curated marketplace for lending, to offer personal loans to Mi Fans.
According to the company, 50 per cent of loans were disbursed to non-Xiaomi Android smartphone users. Xiaomi’s current lending partners are primarily non-bank financial institution (NBFCs) or fintechs such as Aditya Birla Finance Limited, Money View, EarlySalary, Zestmoney and CreditVidya.
This is Xiaomi’s second Mi Finance solution after Mi Pay in the country. Mi Fans can check their credit score instantly on the app for free.
“Till December 2019 end, over one million users have availed this service within the Mi Credit app,” said Xiaomi.
According to the company, it disbursed personal loans of up to Rs 28 crore (or Rs 1 crore per day) during the pilot phase which ran though November 2019.
This is how it works:

Mi Credit provides an easy application process for securing loans, with an intuitive interface.
First-time users can complete the digital application form within five minutes, and repeat customers can avail a loan with one click disbursement.
Once the loan is approved, the consumer has the option to choose the amount and the tenure of the loan.
Xiaomi’s Mi Finance business started four years ago in China. Today, the company has over 300 million Mi Fans in its global community.

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