Kentucky Fried Chicken goes beyond chicken in partnership with Beyond Meat – gpgmail


Kentucky Fried Chicken is going beyond chicken with its latest partnership.

As other chicken chains vie for chicken sandwich dominance, KFC is doing its bit for the planet and taking its first fledgling steps to move beyond the chicken coop with a plant-based chicken nugget in partnership with Beyond Meat.

The first nuggets are going on sale at a single restaurant on August 27th in Smyrna, Ga.

KFC has already experimented with vegetarian offerings outside of the U.S. In the U.K. the company has an “Impostor Burger” on the menu that’s made from mushrooms and was developed with the English vcompany, Quorn.

Beyond Fried Chicken’s one-day-only offer from KFC is significantly different from the month-long citywide rollout that Burger King did for the Impossible Whopper (its Impossible Foods menu item) earlier this year. But it comes as most fast food chains are trying to come to grips with rising consumer demand for vegetarian alternatives to traditional menu items.

Beyond Meat’s foray into fast casual chicken comes after several big wins for the company with Dunkin Donuts, Del Taco, Tim Hortons, Carl’s Jr. and TGIFridays.

“KFC is an iconic part of American culture and a brand that I, like so many consumers, grew up with. To be able to bring Beyond Fried Chicken, in all of its KFC-inspired deliciousness to market, speaks to our collective ability to meet the consumer where they are and accompany them on their journey. My only regret is not being able to see the legendary Colonel himself enjoy this important moment,” said Ethan Brown, founder and CEO, Beyond Meat, in a statement.

Chicken is one of the next battlegrounds for the alternative protein purveyors, although they’re not just looking at plant-based chicken substitutes. Companies like Memphis Meats (and, reportedly, Just) are working on lab-cultured meat cultivated from animal cells.

News of KFC and Beyond Meat’s challenge to conventional chicken chains sent Beyond Meat’s stock price up more nearly 6%, or $8.28 per share, to close at $155.13.


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Frontier technologies are moving closer to the center of venture investment – gpgmail


As the technologies that were once considered science fiction become the purview of science, the venture capital firms that were once investing at the industry’s fringes are now finding themselves at the heart of the technology industry.

Investing in the commercialization of technologies like genetic engineering, quantum computing, digital avatars, augmented reality, new human-computer interfaces, machine learning, autonomous vehicles, robots, and space travel that were once considered “frontier” investments are now front-and-center priorities for many venture capital firms and the limited partners that back them.

Earlier this month, Lux Capital raised $1.1 billion across two funds that invest in just these kinds of companies. “[Limited partners] are now more interested in frontier tech than ever before,” said Bilal Zuberi, a partner with the firm.

He sees a few factors encouraging limited partners (the investors who provide financing for venture capital funds) to invest in the firms that are financing companies developing technologies that were once considered outside of the mainstream.


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