Apple Card’s rewards program, Daily Cash, is expanding today with the addition of Walgreens. The retailer joins Uber and Uber Eats to become the latest merchant to offer 3% Daily Cash to Apple Card customers who use Apple Pay at checkout. This includes purchases made in both Walgreens and Duane Reade retail stores, as well as on the web at walgreens.com, and in the Walgreens mobile app.
Daily Cash is the Apple Card’s big incentive, as it offers a percentage back on every purchase when cardholders pay with Apple Pay, or when they pay with their titanium Apple Card when Apple Pay isn’t available.
Initially, only purchases made directly with Apple — including at Apple Stores, apple.com, the App Store, the iTunes Store and for Apple services — would qualify for the 3% Daily Cash. Apple Pay purchases earned 2% Daily Cash and those made with the physical card earned 1%.
This Daily Cash is paid out with every qualifying purchase and can be used right away for other Apple Pay purchases. It can also be put towards the Apple Card balance or sent to friends and family through iMessage.
But when the Apple Card launched in August to all customers in the U.S., Apple surprised users by expanding its 3% Daily Cash program to more merchants. Uber and Uber Eats were only the first of “many popular merchants” who would join the program in the months ahead, the company said at the time.
For the merchants, participation in the rewards program means better access to Apple’s sizable customer base, and a way to increase customer loyalty with their own businesses. After all, why not shop Walgreens over CVS, when there’s 3% Daily Cash to be had?
Apple hasn’t yet said what other merchants may be joining the program in the future, but an obvious place to look would be at the big list of Apple Pay merchants who accept Apple Pay in their stores already, as Walgreens does.